If you’re an online service provider, chances are your to-do list never really ends. Whether you’re a wellness coach, copywriter, Pinterest manager, or creative consultant, you’re constantly juggling strategy, visibility, admin, and actual client work.

And let’s be honest — some days, it can feel like you’re doing everything right, but nothing is working fast enough. Growth feels slow. The pressure creeps in. You start questioning everything.

From the moment I could hold a crayon, I’ve been obsessed with design. But, after years of working with women-owned businesses, I felt another calling on my heart.

If you're a service professional like a wellness coach, chef, virtual assistant, marketer or consultant, chances are you've already spent time trying to brand yourself.

My bet is you’ve spent hours tweaking your color palette, crafting the *perfect* mission statement, or taking random advice from a business friend whose audience looks nothing like yours. 

It’s keeping you busy... but it’s not leading to the momentum you had hoped for.

If you’re an online service provider, chances are your to-do list never really ends. Whether you’re a wellness coach, copywriter, Pinterest manager, or creative consultant, you’re constantly juggling strategy, visibility, admin, and actual client work.

And let’s be honest — some days, it can feel like you’re doing everything right, but nothing is working fast enough. Growth feels slow. The pressure creeps in. You start questioning everything.

I love Squarespace because I can create a beautiful website that meets all my clients needs. Then, I can hand-off the website to my clients for easy updates and maintenance.

Over two years ago, I had the pleasure of working with Jenn Nestler of The Prepped Palate to redesign her logo and brand identity. Let’s check-in on Jenn to see how her branding aligns with her current business.

Point of view: you’ve just received your brand identity offboarding package with your new logos, brand color palette and brand guidelines. So.. what’s next?!

I would highly recommend planning a brand photoshoot at this stage. I know this can be a daunting task (especially for us camera shy folks!) so I’ve created this guide to help make it easy for you.